retail marketing strategies - cover image

With Covid-19 closing down stores all over the world, the entire retail business faced a new reality. Online shopping. In order to do that, retailers had to adapt their retail marketing strategies to fit the new normal.  Global cross border ecommerce retail sales rose to 101% during the pandemic lockdown. January to mid June only.  […]

marketing books for your summer reading list

Believe it or not, summertime is here once again. Maybe you’ve been too busy to notice it because organizing your marketing projects or writing your next blog article really takes up most of your time. But we are here to remind you that summer is back and it’s the perfect time to cultivate yourself by […]

cover father's day cards

Father’s Day is a special and international celebration that honors all fathers in the world. People express their love, respect, and appreciation for fathers and other fatherly figures in different ways. And since this important day is just around the corner, namely this Sunday, it’s time to come up with some gift ideas. We know […]

create employee benefits packages

It’s not an easy job nowadays to keep your great employees on board when there are so many opportunities around them. So, how do you make sure that they won’t depart from your ship? You offer them a good employee benefits package. Provide the right benefits and your business might just jump-start its growth. Your […]

make your own online yearbook

The COVID-19 pandemic affects us all, one way or another. Traveling is canceled, malls and schools are shutting down, and everybody is isolated at home since the beginning of this year. This virus has got everything out of sorts, especially the world of education. This period should have been really unique, full of emotions, and […]

how to create an online presentation

We can all admit that we’ve been living in uncertain and difficult times that have completely changed our outlook on life. We had no choice but to adapt in every possible way. Business companies, travel agencies, retail shops, restaurants… but mostly schools and universities all over the world had to rethink their strategy from an […]

school fundraising ideas cover

It’s almost summertime and children all over the world are impatiently waiting for the great holiday. But do you know what else makes them really happy and eager in this period of time? The school fundraising events that usually take place at the end of the school year. Whether the students are fundraising money for […]

using pinterest for business article

More and more businesses discover that there’s another social platform with fantastic branding and content marketing potential other than the well-known Facebook, Instagram, LinkedIn or Twitter. (P)interested to find out the name of the platform we’re talking about? Yes, you’ve guessed it. It’s Pinterest, of course. Founded in March 2010, with 335 million monthly users […]

editorial teams in the digital age

It’s no news these days that the publishing industry has changed a lot since the digital revolution. Twenty years ago both newspapers and magazines were restricted to ink and paper, and because of this, everybody had a clear idea of how to organize themselves in terms of editorial teams. Each person had a clear definition […]