fashion lookbooks

The purpose of any fashion lookbook is to show off a model, a clothing line or a style, through a collection of photos. A model’s lookbook will act as a portfolio, while brands will use their lookbooks to promote a seasonal collection or a clothing line, and to give styling ideas. Some brands send them […]

flipbook advantages

If you are a business owner and you are trying to gain success, but you still didn’t find your secret weapon, you’ve come to the right place. Whether you are activating in a creative industry, selling a local product or an international service, you need to be sharp and keen with your approach. Here are […]

social media reporting tools

A few months ago, my manager asked me to find a social media reporting tool to track and measure our activity on all channels. Most social platforms already provide analytics, but we needed a tool to aggregate all the data in one place. The first thing I did was type “social media reporting tools comparison” in […]

editor redesign

We’re very excited today, because it’s the day we release the new editor. It’s a time-saver, and we think you’ll love it. We built it especially for users who work with PDFs (which is 97% of you), and it only works for PDF editing.  Most of you use the editor just to add links, rather […]

save money publish digital

Feeling like you’re pushing it too far in terms of budget while trying to make it in this extremely competitive environment? We could probably offer you a million reasons, just like Lady Gaga did, or apply the gimme me one reason technique in accordance with the beloved Tracy Chapman, but if these arguments don’t touch […]

customer persona template

Customer persona or buyer persona is often used in marketing to get a better understanding of customer demographics, behaviours, needs and motivations. It involves a lot of research, interaction with clients and data analysis. This article will guide you, step by step, through planning and creating buyer persona portraits. We even provide free worksheets, interview […]

flipbooks in education

7 years ago when I was still in high-school, I had a teacher whom never asked us to write anything down. Of course, his approach was blamed by a lot of other teachers, but his theory was that if you focus on anything else (writing) other than his explanations, you are losing precious time. So […]

infographic for writers

When you hear the word “writer”, the first thing that pops into your mind is probably book author. However, there are many other types of writers out there: bloggers, columnists, screenplay writers, copywriters, journalists and so on. What does it take to become a writer? All that is requiered is a little creativity and a lot of determination, because […]

design catalog InDesign

We’ve reached the final chapter of our InDesign tutorials and while mixed emotions challenge us, we are very happy and greatful for your appreciation and we want to thank you for following us. Having said all this, let’s get down to business for the last time in this series. If you want to upload your catalog […]

calendar march 2017

It’s time to share with you our latest calendar for March 2017, so you can change your desktop background. As you look outside and enjoy the changing of the seasons, you can also bring a spring vibe to your monitor screen or smartphone screen with our new wallpapers. Hope you like it as much we […]

marketing ideas real estate

Today we’ll discuss 60 actionable marketing ideas for realtors and real estate agents. You will notice that the list contains lots of ideas regarding social media, website, email, networking, phone calls, communication tips and so on. Getting a real estate license is a minimum investment of your time and money, and it’s the first step […]

how to promote a book

If you are about to publish your own book in the near future (and not only), we recommend you keep in mind a few aspects regarding promotion before you actually go public. Prepare the ground for what is about to come so that it can be appreciated to its full potential. It’s like not eating […]

InDesign how to save

This is the 5th part of the Indesign tutorial series. So far we’ve talked about preparation, adding elements, creating new pages and about This is the 5th part of the InDesign tutorial series. So far we’ve talked about preparation, adding elements, creating new pages and about cover design. Once you’ve checked that everything is in […]

marketing for photographers

Is marketing important for photographers? You bet it is! It can make a big difference in your pocket and bank account! But even though it’s important, many photographers are struggling. I know many professional photographers, who say that the greatest challenge in their photography business is marketing and promotion. If you feel like one of […]

InDesign covers and layouts

This is the 4th part of the series named “ How to design a catalog using InDesign”, and it is focused on how to create the front cover, layouts and the back cover. This approach is focused more on design principles. For more technical information check Part 2 – Adding elements   Cover The cover […]