Internal Training & Comms

How to Use Digital Employee Magazines to Improve Internal Communications

Published on: July 1, 2024

Last updated: December 17, 2025

HR departments are going digital to support hybrid work. Digital magazines (an alternative to saying newsletters) are a simple way to improve internal communications and keep teams connected.

Digital magazines are interactive. They let you share content with multimedia and engaging formats that go beyond traditional methods like emails or PDFs.

Good internal communication keeps everyone informed and aligned. Digital employee magazines help HR teams communicate better by making content more engaging and accessible.

With digital magazines, you can:

  • Keep employees informed and working toward the same goals
  • Make onboarding and training more engaging
  • Build trust across your organization
  • Maintain consistent messaging that reflects your company values

In this article, we’ll explore adding interactive employee magazines to your internal communications strategy. By the time you’re done, you’ll know how to unlock new possibilities for engagement and alignment.

But first, let’s start from the basics.

What is a digital HR strategy?

A digital HR strategy uses technology to improve payroll HR processes, boost employee engagement, and support business goals.

This means using digital tools for key HR functions like:

  • Recruitment
  • Training
  • Communication
  • Performance management

The goal is to make HR more efficient and use data to improve the employee experience.

The role of digital magazines in enhancing internal communication

Digital magazines keep your team informed and engaged. Unlike basic emails or memos, they create an interactive experience that makes information more memorable.

Platforms like Flipsnack offer templates to help you create professional digital magazines. You can use them to share company updates, celebrate employee wins, or cover industry trends. A digital staff magazine becomes a central hub for all your internal communications.

Many companies publish a monthly online employee magazine to highlight achievements, share strategic updates, and feature department success stories. 

Flipsnack’s digital magazine templates make it easy to design content that matches your brand while keeping everyone informed.

For example, a tech company launching a new product could create a digital employee magazine with embedded videos from the R&D team explaining the technology. Another section might invite employee feedback and ideas, creating a two-way conversation instead of one-way announcements.

This approach builds trust and community. Employees feel included in company decisions and aligned with business goals. Internal communication isn’t just about sharing information—it’s about creating a connected, motivated workforce.

Digital magazines as HR communication tools

HR teams face growing challenges keeping remote and hybrid teams connected. Digital magazines offer a practical solution for clear communication and consistent company culture.

How does a digital employee magazine help?

Builds consistent brand identity

Digital magazines help maintain brand consistency across all internal communications. When employees see the same colors, fonts, and tone in every publication, they develop a clear understanding of your company values and mission. This consistency builds a unified culture.

Celebrates success and builds culture

Digital magazines are perfect for highlighting company milestones and employee achievements. Employee recognition programs become more visible when you feature success stories in an engaging, shareable format. This recognition builds appreciation and helps foster a positive work environment where people feel valued.

Supports recruitment and retention

Digital magazines showcase your company culture to job candidates and current employees alike. They give potential hires a real look at what it’s like to work with you. Combined with free hiring software, they strengthen your recruitment process while highlighting your employer brand.

For current employees, these publications maintain engagement and reinforce belonging. They work as both recruitment tools and ongoing resources to keep your team connected.

Real-world success: How Keywords Studios transformed HR communications with Flipsnack

Keywords Studios, a technical services provider to the video game industry, struggled with low engagement on their PDF and PowerPoint internal communications. After switching to Flipsnack, their 750-person team saw dramatic results within the first year:

  • 4,500 document views
  • 10,000 impressions
  • Employees spending 10+ minutes reading publications (compared to seconds with PDFs)

The HR team used interactive elements like embedded videos, audio clips, and pop-ups to make content more engaging. They also eliminated bulky email attachments by sharing secure, password-protected links instead.

After seeing the results, Keywords Studios rolled out Flipsnack from their US HR team to global partners. The platform’s security features, easy sharing process, and ability to update documents in real-time made it a perfect fit for their internal communications strategy.

4 use cases: How companies can use digital magazines for internal communications

Digital magazines help organizations boost employee engagement, strengthen company culture, and improve information flow. Here are four hypothetical use cases that show how different industries use these tools.

Use case 1: Digital employee magazine for a tech company

Let’s say a tech company creates an internal digital magazine called “TechTalk” to keep employees informed and engaged.

The magazine includes:

  • Latest tech updates
  • Employee innovations
  • Monthly tech challenges with small prizes

This approach builds a culture of continuous learning and makes employees feel valued and connected. Interactive content increases engagement more than standard emails.

Use case 2: Digital employee magazine for hospitality

The next scenario is about a hospitality company that publishes “HostWorld,” an internal magazine featuring guest stories from around the world. These stories show employees the real impact of their work.

When employees see how they’re making a difference, they feel more motivated to provide excellent service. The magazine helps them connect their daily tasks to the bigger picture.

Use case 3: Digital magazines for remote businesses

Digital magazines can proactively address the challenges of remote workforce management. For example, a remote company creates a digital publication about “Global Remote Taxes” to help employees understand tax obligations in different countries. The magazine explains tax implications, company policies, and filing resources.

The publication includes QR codes (created with a QR code generator) that link to additional resources like tax guides and country-specific information. This shows the company supports its remote team and reduces anxiety about remote workforce management.

Use case 4: Digital staff magazine for a cloud-based SaaS company

Finally, we’ll look at a fictional cloud computing company in the SaaS industry. Let’s say it publishes a digital staff magazine called “CloudCulture” to build community and trust. The magazine covers company values, success stories, and work-life balance tips. It also celebrates work anniversaries, promotions, and other milestones.

Employees can share their own stories and feedback. This creates belonging and commitment to the company’s mission.

Practical tips for creating effective HR digital magazines

Creating effective HR digital magazines starts with planning and consistent design. Here’s how to make content that resonates with your team.

Start by choosing topics that match company values and employee interests—recent achievements, training resources, or company updates. Use consistent design elements like brand colors, fonts, and layouts. This helps employees recognize the magazine as part of company culture.

HR communication tools like Flipsnack make it easy to create interactive content. These platforms let you add videos, clickable links, and forms to make your magazine engaging.

Step-by-step guide

  1. Plan content around employee interests – Focus on company updates, success stories, and employee spotlights
  2. Maintain design consistency – Use the same colors, fonts, and layouts to strengthen brand identity
  3. Add interactive elements – Include videos, hyperlinks, and forms so employees can interact with content directly
  4. Use analytics – Track employee engagement measurement to see what works and improve future editions
  5. Ensure accessibility – Optimize for mobile and desktop so everyone can access the magazine

7 ways Flipsnack can improve your internal communications strategy

Flipsnack helps you create everything from employee handbooks to company newsletters. Here’s how it improves internal communications:

1. Create interactive documents that boost engagement

Flipsnack makes it easy to create professional HR content like newsletters, announcements, and reports. Add videos, links, photo slideshows, and embeds to keep your team engaged. You can also include quizzes and contact forms to gather feedback quickly.

2. Keep all your content in one place

Flipsnack works as a content management system. You can start an interactive employee magazine in minutes without technical skills.

Organize your content with:

  • Folders for different content types – Training materials, HR policies, and newsletters all in one place
  • Drag-and-drop file management – Easy to organize and update documents
  • Brand assets in one location – Store logos, colors, and templates to maintain consistent branding

3. Collaborate smoothly on documents

Work together using the team collaboration features available on the platform:

  • Direct feedback – Employees can comment on documents for quick, actionable input
  • Role-based permissions – Invite teammates to your workspace and assign them different roles, each with its own set of permissions
  • Real-time updates – Changes appear instantly for all collaborators, keeping everyone aligned

Plus, Flipsnack is a digital magazine software that integrates with Slack (+ other popular apps), so you can share your finished magazines directly where your team already works.

4. Maintain brand style and company culture

Consistent branding builds internal cohesion. Flipsnack helps you maintain this through:

  • Customizable templates – Start with a template and adjust it to match your brand
  • Reusable templates – Save your branded designs to speed up future communications
  • Interactive elements – Use videos, polls, and links to make content more engaging and build a vibrant company culture

5. Keep documents secure

Security matters for internal communications. Flipsnack protects sensitive information with privacy sharing options:

  • Password protection – Only authorized people can access internal documents
  • Single Sign-On (SSO) – Integrate with your existing system for easy, secure access

Consider using a Cloud Workload Protection Platform (CWPP) as part of your security strategy to protect cloud-based assets.

6. Track engagement with analytics

Measuring engagement helps improve your communication strategy. Get insights on:

  • How employees interact – See which pages get the most views, what gets clicked, and where readers spend time
  • Integration options – Use Google Analytics and GTM for deeper insights
  • Data for improvement – Use what you learn to refine future content

7. Make HR magazines accessible to everyone

Flipsnack follows Web Content Accessibility Guidelines 2.1 Level AA. The platform is designed to be inclusive for all readers:

  • Mobile accessible – Works on any device
  • Keyboard and screen reader navigation – Clear labels help users navigate without a mouse
  • Easy accessibility activation – Simply turn on the accessibility feature when your design is complete

These Flipsnack digital magazine features help HR teams create professional, engaging content that keeps employees connected and informed.

Best digital magazines for HR strategies template examples

Now, take a look at these digital magazine templates to get some inspiration. If you find them fit for your HR communication needs, easily use them. Open the template in our Design Studio and transform your documents into engaging documents with added interactivity.

Interactive Employee Benefits Magazine Template

Try this brand-aligned magazine template to make content creation a breeze. It’s ideal for crafting an employee benefits guide that looks great with options to add videos, captions, and links and stays true to your brand’s identity. Its flexible layout gives you room for customization, allowing you to shape the content to meet your team’s specific needs and goals. 

Open this fully editable template in our Design Studio and replace information, videos, and images with yours. Make sure to include interactive elements to catch attention and spark curiosity easily.

With built-in metrics, you can easily add performance insights to ensure your message hits the mark. Use pie charts, line charts, or any elements you find suitable. Save time by using this ready-made template, which is perfect for busy HR teams who need a quick, professional solution without starting from scratch. Whether you’re sharing the guide digitally via email, embedding it on your website, or printing it for in-house use, this template covers all distribution methods.

Digital Company Insights Magazine Design

Discover how easy it is to create HR-focused digital magazines with our company insights magazine template. This template boosts employee engagement and makes internal communications and training more effective. With interactive features, you can deliver visually appealing, informative content that perfectly aligns with your workplace culture and keeps your team informed and inspired.

Our template allows you to embed videos, add interactive elements, and customize layouts to match your message. It’s ideal for onboarding, training, or sharing company insights in a way that’s engaging and accessible for everyone. 

Digital magazines also support continuous learning, making essential information easy to find and remember. Use this template to create a polished, branded experience that keeps your employees connected and aligned with your company’s goals.

Editable Business Technology Magazine Template

Use this template to boost employee engagement and improve communication across your team. With digital magazines, you can share updates, training materials, and company insights in a way that’s both interactive and visually engaging while helping messages stick with your employees.

Thanks to its multi-platform compatibility, this template lets your HR digital magazine be viewed effortlessly on desktops, tablets, and smartphones so your team can access it anywhere. Digital magazines are perfect for HR to share content that keeps employees motivated, like videos, articles, and helpful links. 

Plus, this template is fully customizable, making it simple to match each edition with your brand’s voice and goals. Just upload your media and content and keep using slideshows, pop-up images, or videos to capture your readers’ attention effortlessly. Present end-of-quarter data through interactive charts or by adding tags and captions for extra information. 

Give your HR and communications team the tools to build a connected, informed workforce with this flexible, employee-focused template.

How will you improve your internal communications?

As we’ve already discussed, digital magazines offer HR teams a powerful tool for enhancing communication, boosting employee engagement, and reinforcing workplace culture. Therefore, improving your internal communication strategy is pivotal to creating a collaborative, productive, and engaged environment.

In this article, we’ve explored how digital magazines transform HR strategies. We’ve also highlighted how innovative companies leverage internal communication assets to foster a vibrant company culture.

Flipsnack emerges as a powerful ally in this mission, offering features designed to streamline content creation. 

With Flipsnack, you’ll enhance collaboration, ensure brand consistency, and get valuable analytics. With its intuitive design tools, customizable templates, and robust security measures, Flipsnack elevates internal communications. Now is the time for HR managers to embrace this flexible solution and adapt it to meet the specific needs of their workforce. This will ensure that communication strategies are effective, resonant, and engaging for every employee. Experience the difference firsthand.

Mike Bandar

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