retail marketing strategies - cover image

With Covid-19 closing down stores all over the world, the entire retail business faced a new reality: online shopping. In order to do that, retailers had to adapt their retail marketing strategies to fit the new normal. Keep on reading to discover 6 ways that boost your sales!

How to make a catalog like IKEA cover

Why wonder how to make a catalog like IKEA? Because a memorable catalog will not only showcase a product. It will elevate it.
A catalog can be more than just a straightforward presentation of your products. IKEA understood this, and we’ll find out in a moment just how they approach their catalog making process.

how-to-prepare-for-holiday-marketing

Holiday marketing is extremely important for every business, as customers are spending more on average than they normally would throughout the year. So what does this mean for you as a marketer? Well, it means you should be prepared for this holiday marketing season. But how? Let’s talk about it.

How top 100 US brands use catalogs in 2019

Do catalogs still work? We tried answering this question in a more recent article where we analyzed the impact of e-catalogs on online engagement and sale conversion. A case study that involved 1000 of our premium users who publish online catalogs regularly, using Flipsnack as a medium to reach their customers. So, here it is, see for yourself how the top 100 US brands use digital catalogs in 2019.

best-typography-font

Typography font is a different realm of design all on its own. You can load up your publication with beautiful visuals, striking colors, and the best content you can ever imagine, but if the font is off, then the whole thing is off. Keep on reading this article to discover some gorgeous typography fonts that you can use for your publications!

The impact of e-catalogs. A 2019 study

It was very interesting for us, here at Flipsnack to see why and how our premium users are using e-catalogs in their marketing mix. In 2019, going digital with your catalog is a must. If brands like IKEA or H&M are making a total shift towards digital, it means that it’s time to step your game up. See how you can do this!

how-to-write-product-descriptions

When you open up a sales catalog, what’s the first thing that gets your attention? The images. What’s next? When you see something you like, your eyes immediately go to the product descriptions. A good description can sell any product way better than any image can. Continue reading to learn how to make awesome product descriptions!

interactive catalogs: How to increase sales with shopping links

Interactive catalogs are the next big thing. Keeping up with consumer’s expectations is a full-time job in 2019. Especially if you have an eCommerce business. In this article, we will dig deeper into what it takes to design a successful interactive digital catalog to help you boost sales and increase awareness of your products through interactivity. Sounds cool? Keep on reading!

the art of art catalogs

Have you ever wondered what’s an art catalog? They have indeed a multitude of purposes. These publications can serve as a teaser to promote a certain exhibition. Or, for visitors, the exhibition catalog can be an informative book that gives more detailed information about the art inside. Interesting, right? Keep on reading to discover more insightful things about the art catalogs!